August Outlook Event

Building your personal brand

At this Outlook Event, recognised leadership, people and culture expert Jennifer McMahon took us on a journey into the importance of developing an authentic personal brand.

In today’s working environment, establishing a personal brand is critical to differentiating yourself from the competition and allowing you to build trust amongst colleagues, managers, clients and industry peers. It is an important skill especially for young industry professionals who are looking to clearly communicate who they are and what they do.

Jennifer was joined by Director of Darkhorse Media, Nicole Jameson, who shared her wealth of knowledge as a social and digital media strategist working with a range of large corporations, local government, and not for profit groups.

Presentations were followed by networking drinks & nibbles just down the road at Print Hall.